{"id":8,"date":"2025-03-17T01:34:26","date_gmt":"2025-03-17T01:34:26","guid":{"rendered":"https:\/\/mistyreed.com\/portfolio\/home\/"},"modified":"2025-05-23T18:02:25","modified_gmt":"2025-05-23T18:02:25","slug":"home","status":"publish","type":"page","link":"https:\/\/mistyreed.com\/portfolio\/","title":{"rendered":"Home"},"content":{"rendered":"\n
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I am Misty, Experience Design and Operations leader<\/em> in the San Francisco bay area.<\/h1>\n\n\n\n
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Experienced with transforming complex challenges into user-centered solutions. Expert in design systems, cross-functional collaboration, optimizing workflows, and data-driven strategy. Passionate about innovation and emerging tech to drive business growth and seamless user experiences.<\/p>\n\n\n\n

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See more<\/a><\/div>\n\n\n\n
Book a call<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Working with me<\/h2>\n\n\n\n
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Scalable & Strategic Design Leadership<\/h3>\n\n\n\n

Work with me to gain a streamlined, strategic design leader that architects together multiple systems and designs into cohesive experiences<\/strong> while focusing on accelerating build time, boosting accessibility and scaling effortlessly. <\/p>\n<\/div>\n\n\n\n

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Results That You Can Measure<\/h3>\n\n\n\n

Partnering with me means your customer experiences won\u2019t just look great\u2014they\u2019ll perform. Whether it\u2019s reducing support cases, increasing on-time payments, or simplifying registration flows, you\u2019ll see real, measurable business impact<\/strong> tied directly to thoughtful experience strategy.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Cross-Functional Collaboration & Execution<\/h3>\n\n\n\n

You’ll get a partner who brings structure and clarity to complex, global initiatives<\/strong>\u2014from rebrands to system migrations. I ensure seamless collaboration between design, development, product, and stakeholders, keeping everything moving forward with purpose and precision.<\/p>\n<\/div>\n\n\n\n

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Culture of Growth, Clarity & Support<\/h3>\n\n\n\n

If we work together, your team gets a leader who clears obstacles, fosters collaboration, and champions individual growth<\/strong>. I create space for creativity and accountability, while keeping operational efficiency high\u2014so your people thrive and deliver their best work.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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What People Say<\/h2>\n\n\n\n
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\u201c<\/p>\n\n\n\n

Her impact on the launch of our new global website\u2014and the broader digital experience ecosystem\u2014was nothing short of extraordinary.<\/p>\n\n\n\n

Nikole Castro, VP Experience Design<\/strong><\/p>\n<\/div>\n\n\n\n

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\u201c<\/p>\n\n\n\n

She\u2019s one of those rare leaders who can easily span design, development, and business strategy, bringing deep knowledge and thoughtful perspective to every conversation.<\/p>\n\n\n\n

Rina Scott, Sr. UX Designer<\/strong><\/p>\n<\/div>\n\n\n\n

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\u201c<\/p>\n\n\n\n

She creates clarity from complexity, fosters inclusivity in her process, and drives excellence at every stage.<\/p>\n\n\n\n

Neelma Siddiqi, Sr. UX Architect<\/strong><\/p>\n<\/div>\n\n\n\n

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\u201c<\/p>\n\n\n\n

Few moments in a person\u2019s career are as impactful as the opportunity to work with someone who possesses not only immense talent but also exceptional leadership, clarity, and organizational mastery<\/p>\n\n\n\n

Jeff Weeks, Sr. UX Designer<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

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Read full endorsements<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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A few samples of my work<\/h2>\n\n\n\n

Leading innovation in experience design.<\/p>\n<\/div>\n\n\n\n\t\t\t